Cookie Policy for Dale Simpson Consulting
Effective Date: March 8, 2026
Last Updated: March 8, 2026
What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or smartphone) when you visit a website. They are widely used to make websites work more efficiently, provide a better browsing experience, and give website operators useful information about how their site is being used.
How We Use Cookies
Dale Simpson Consulting uses cookies for a limited number of purposes. We do not use cookies for advertising or behavioural profiling. The cookies on our website fall into the following categories.
Types of Cookies We Use
Strictly Necessary Cookies
These cookies are essential for the website to function properly. They cannot be switched off in our systems. They are usually set in response to actions you take, such as setting your privacy preferences or using secure areas of the site. You can set your browser to block these cookies, but some parts of the site may not function as a result.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| __cf_bm | Cloudflare | Bot management — distinguishes between humans and bots to protect the site from malicious traffic | 30 minutes |
| __cfruid | Cloudflare | Rate limiting — helps manage traffic to the site | Session |
| cookie_consent | dalesimpson.ca | Stores your cookie consent preferences so you are not asked repeatedly | 12 months |
Analytics Cookies
These cookies allow us to count visits and understand how visitors move through the site so we can improve its performance. All information collected by these cookies is aggregated and anonymous. If you do not allow these cookies, we will not know when you have visited our site.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| _ga | Google Analytics | Distinguishes unique visitors by assigning a randomly generated number | 2 years |
| ga* | Google Analytics | Used by GA4 to maintain session state | 2 years |
Functional Cookies
These cookies enable enhanced functionality related to the AI-powered assessment tools on our site. They are set when you choose to interact with our chat or voice agent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
| Varies | ElevenLabs | Supports the operation of the AI chat and voice assessment tools, including session continuity | Session |
Your Cookie Choices
When you first visit our website, a cookie consent banner will allow you to accept or decline non-essential cookies. You can change your preferences at any time using the Cookie Settings controls accessible from the bottom of every page.
You can also control cookies through your browser settings. Most browsers allow you to refuse or delete cookies. The method for doing so varies by browser — consult your browser’s help documentation for instructions. Please note that disabling cookies may affect the functionality of certain features on our site.
Here are links to cookie management instructions for common browsers:
Third-Party Cookies
Some cookies on our site are set by third-party services (Cloudflare, Google Analytics, and ElevenLabs). We do not control how these third parties use their cookies. For details, please refer to their respective privacy policies:
Changes to This Cookie Policy
We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this policy periodically.
Contact Us
If you have questions about our use of cookies, please contact us:
- By email: privacy@dalesimpson.ca
- By web: https://dalesimpson.ca/contact
For more information about how we handle your personal data, please see our Privacy Policy.